Page 71 - Public Gaming International September/October 2017

“WILLY WONKA GOLDEN TICKET™ is our
Highest Indexing $10
Game of 2017 in Arizona,
Colorado, Georgia, Maine,
New Mexico and New York
SEPTEMBER/OCTOBER 2017 // PUBLIC GAMING INTERNATIONAL // 71
highest-selling $10 game since 2011,
with a two-week index of 225 compared
to all other $10 games launched since
that time. Additionally, our ticket
included an online Free Play offer that
has thus far generated over 600 new
player accounts, of which over 13% have
become first time depositors.”
Glenn Strong,
Deputy Commissioner of
Games & Marketing,
Michigan Lottery
“WILLY WONKA GOLDEN TICKET™ is
golden in Texas.”
Gary Grief,
Executive Director,
Texas Lottery
“We’re thrilled with how the game is
performing and our players love the idea
of the BILLION DOLLAR CHALLENGE™”
Michael Boardman,
Director, Lottery Division,
Maine Bureau of Alcoholic
Beverages & Lottery Operations
“Adding the WILLY WONKA GOLDEN TICKET™
game to our repertoire was a no-brainer.
This is a beloved brand and a symbol of
whimsical fun. Our players play the Arizona
Lottery for fun and excitement, and the
game embodies all of that and more! We’re
anxious to see if the lucky BILLION DOLLAR
CHALLENGE™ winner will be an Arizonan!”
Gregory Edgar,
Executive Director,
Arizona Lottery
All results as of 8.12.17