Public Gaming Magazine September/October 2014 - page 64

64
Public Gaming International • September/October 2014
Lottovate
Next Generation Lottery Services
At Lottovate, we are passionate about digital. Digital is what we
do. We believe that every lottery deserves a strongly performing
interactive business, to meet the increasingly demanding needs of
both new and existing players today and into tomorrow.
The Internet and mobile lottery opportunity is yet to be fully en-
joyed by many. Our philosophy is about working together to deliver
new and sustainable revenue streams for our lottery partners.
Lottovate understands that success in multi-channel lottery re-
quires dedication, analysis, constant improvement and attention
to detail. With a complete focus on driving excellent player experi-
ence and delivering bottom line results—we do so both responsi-
bly and efficiently.
Lottovate now offers a range of interactive services that can help
you reach your digital potential:
The Digital Retailer
—let Lottovate become your sales partner in
the interactive channels. If you are looking to launch an interactive
service, or replace an existing platform, we can do the hard work
for you with end to end channel management. Our full service prop-
osition covers everything you would expect, and more—from lot-
tery game content and host platform integration to player account
management and customer service; responsible gaming to content
management, customer lifecycle and relationship management.
The Marketing Partner
—if you already have an interactive chan-
nel, let Lottovate help you to optimise its performance. Our ex-
pertise in player acquisition, conversion, retention and customer
relationship management can be yours. We will work with you to
analyse site performance, KPIs and player data to create and ex-
ecute detailed interactive marketing plans for enhanced results.
The Multi-Channel Consultant
—our obsession with multi-chan-
nel, digital lottery means that we have developed unique insight
and information about the sector over time. You can use our
knowledge to help you develop market projections, multi-channel
strategies and business cases.
We are more than happy to share the details of our success in
providing i-lottery services in Spain and Germany, and would love
to talk to you about your specific requirements and challenges.
Lottovate
—Turn our experience to your advantage … Contact us:
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Scientific Games
At Scientific Games, we create some of the world’s most compel-
ling gaming experiences, keeping players entertained, connected
and engaged.
As a global leader in the gaming industry, our mission is to offer our
customers complete and customized gaming solutions. Our games,
systems, content, services, gaming machines and interactive prod-
ucts are designed to reach players wherever they are, whenever they
want to play and in any channel they choose: retail, casino or digital.
For more than 40 years, Scientific Games has delivered what cus-
tomers and players value most: trusted security, creative content
and innovative technology. Beginning with our development of the
breakthrough technology that launched the world’s very first secure
instant lottery game in 1974, we have been a driving force behind the
success of customers in 50 countries on six continents.
Headquartered in New York City, with over 5,000 employees world-
wide, we serve our customers from manufacturing and operational
facilities in North America, South America, Europe, Asia, Africa and
Australia. Scientific Games offers customers a fully integrated port-
folio of technology, platforms, content and services, including:
• Instant, Interactive and Draw-Based Lottery Games
• Lottery Systems and Retail Technology
• Casino/Electronic Gaming Machines and Game Content
• Server-Based Lottery and Gaming Systems
• Social and Mobile Gaming Content and Services
• iGaming Content and Distribution Solutions
• Sports Betting Technology
• Licensed Properties and Promotions
• Loyalty and Rewards Programs
• Lottery Game Product Management and Logistics Services
• Marketing Research and Analytics
Success is a reflection of talent, and Scientific Games’ history of suc-
cess has been driven by our highly experienced professionals. Our
instant and draw games, interactive products, gaming machines and
content have been developed by some of the top game designers,
mathematicians, marketing research analysts and product managers
in the world. We have been an industry leader in developing and us-
ing market research and analytics to gain a deep understanding of
player demand and preferences. As a result, we continue to generate
new ideas and innovative gaming solutions that provide players with
exciting choices and experiences. We are also committed to working
closely with our customers, governments, regulators and industry as-
sociations to support player protection and responsible gaming.
At Scientific Games, we have a demonstrated track record of helping
our customers grow their lottery and gaming revenue. We work with
our customers to understand their business needs and to customize
advanced products and technologies that deliver results. We under-
stand that our customers rely on our products and services to drive
growth, and we’re always looking for ways to deliver compelling enter-
tainment and gaming experiences.
Learn more about Scientific Games at:
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