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48

// PUBLIC GAMING INTERNATIONAL // September/October 2016

try is not very clear on the distinctions between the different fan-

tasy game categories. Legislators, attorneys general, regulators, and

law enforcement seems to be treating DFS and traditional fantasy

sports with equal vigor, or at least with inadequate understanding

of the differences and actual market impacts.

Further, it has been reported that DraftKings lost an estimated

$280 million and FanDuel $137 million in 2015. In light of every-

thing that’s happened since the insider betting scandal broke in Oc-

tober of last year, it’s now estimated that the best case for the Daily

Fantasy Sports market by 2020 will be approximately $14 billion

and the worst case could be where it is today which is between $3

and $4 billion.

It is not my intent to minimize the impact and relevance of DFS.

It just needs to be understood and assessed in proper context and

perspective. The volume being played in DFS is not nearly as large

as the advertising of DFS might lead one to believe.

The regulatory environment is being shaped as we speak. At least

ten states have come out with opinions on the legality of Fantasy

Sports, and only two of those have found that the play of fantasy

sports is lawful. Legislation is pending in another thirty two states.

[Ed. Note: Since the date of this panel in April, 2016, legislation le-

galizing DFS has been enacted in Colorado, Indiana, Mississippi,

Missouri, Tennessee and Virginia. In addition, the legislature in New

York passed a bill legalizing DFS, and that bill awaits action by New

York Governor Cuomo. DFS had already been made lawful in Kansas,

and it is regulated in Massachusetts, although not legalized by statute.]

And the market for DFS has shrunk considerably since October 2015.

Even so, Fantasy Sports still holds a level of excitement that has piqued

the interest of lotteries, regulators, and other government agencies.

Gordon Medenica:

One of the broader issues for the topic

today is this intersection of regulation, technology, internet, and

emerging consumer trends. As we know, what happens at inter-

sections is collisions. Regardless of where DFS ends up, this is an

example of industry disruption—new game styles and distribution

methods that fall outside of current regulatory frameworks. How

will these disruptions impact Lottery and what can Lottery do

about it? Philippe?

Philippe Vlaemminck:

First, I think it is important for us to

nurture this dialogue between U.S. and Europe. We have much to

learn from each other and I expect there will be quite relevant ways

in which we can collaborate on initiatives to support the stability of

the government-gaming industry in the future.

European lottery operators have been dealing with major disrup-

tive forces for many years now. In fact, the internet has wreaked

havoc on European markets in ways that the U.S. has largely avoid-

ed. Europeans have tended to feel that we are the only ones with

these problems and so are encouraged to see that you finally have

your own problems!

You are correct, Gordon, in pointing out that DFS is not the

same phenomenon in Europe as in the U.S., probably because

sports-betting is already a highly developed and growing market.

The European consumer does not get excited about DFS because

they can engage in whatever variety of sports-betting they choose,

and have been able to do so for many years. The specific game of

DFS is not a problem or an issue for us. The thing that is a problem

and an issue for all of us is the inability of legislators and regulatory

agencies to keep up with changes in the games, new technologies,

consumer trends, the internet, and other forces that are disrupting

the market-place. As Gordon points out, the intersection of these

factors is creating a collision. The aftermath of the collision is a lack

of clarity as to how existing laws apply. And that creates a fertile

ground for further disruption. To make matters worse, the army

of lobbyists employed by the commercial sector is more likely than

government gaming operators to influence the way legislation and

regulations get updated. That’s why the trend in Europe is towards

opening up the markets to borderless competition between mul-

tiple operators. The monopoly model is under severe attack. You

think that will not happen here. And maybe your monopoly model

will remain intact. What will happen in the U.S. as it is happen-

ing everywhere is that the market-place is being reinvented by new

games, new technologies, and new distribution models. DFS is a

very small example of the potential for a new game to have disrup-

tive impact. It opens the way for a Pandora’s Box of ongoing change

that is likely to have far more dramatic impact on all games-of-

chance operators including government-lottery. We may be having

more issues than you are with the disruptive impact of the internet.

Right now, you may be having more problems with the disrup-

tive impacts of DFS or other entrants into the games-of-chance

space. But the fundamental dynamics of disruptive forces are quite

It might seem that the step from DFS

to a market-place being disrupted by an

invasion of highly sophisticated and

well-funded operators based outside

of the U.S. and selling all varieties of

products, many of which replicate

the lottery-playing experience, is a

big leap and not likely to happen anytime

soon in the U.S. It’s not a big leap.

That is exactly what happened in Europe

and, I would submit, can happen

anywhere including the U.S.

—Jean-Luc Moner-Banet

Panel Discussion

continued from page 44