Public Gaming Magazine May/June 2016

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4 // PUBLIC GAMING INTERNATIONAL // May/June 2016
INSIDE THIS ISSUE
PUBLISHER &
CHIEF EXECUTIVE OFFICER
Paul Jason
PRESIDENT
Susan Jason
ART DIRECTION/DESIGN
Lisa Robinson
www.whiteravendesign.studio
HONORED FOUNDERS
Doris & Duane Burke
CONTACT INFORMATION
T: +425.449.3000
F: +206.374.2600
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requests to be placed on
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SUBSCRIPTIONS
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International magazine
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United States: $145 USD
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PUBLIC GAMING
INTERNATIONAL MAGAZINE
Published six times a year and
distributed to readers all around
the world. Electronic version is
e-mailed and is also available on
our news website:
.
May/June 2016,
Volume 42, No. 3.
© 2016 all rights reserved.
Public Gaming Research Institute
ISSN: 1042-1912
DEPARTMENTS
10│ From the Publisher
Paul Jason
58│ Conference in Review—European Lottery (EL)
and World Lottery Association (WLA)
Scenes from the European Lottery (EL) and World Lottery Association (WLA)
Marketing Seminar in London on February 4–6.
61│ Conference in Review—ICE Gaming Exhibition & Conference
Scenes from ICE Gaming Exhibition & Conference in London on February 2–4.
67│ Pulse of the Industry
Lottery Industry News from around the world.
12│ The Market-Place and Profiles
of Sports-Betting Players and Lottery Players
Younès El Mechrafi
General Director, La Marocaine des Jeux et des
Sports (MDJS); General Secretary of the African
Lotteries Association
FEATURE INTERVIEWS
16│ On Managing Stability, and Ongoing Support
for the University of Iceland, in a Rapidly Changing
Market and Regulatory Environment
Bryndís Hrafnkelsdóttir
Chief Executive Officer, University of Iceland Lottery
20│ Regional vs. Nationwide Games and Optimizing
the Long-Term Performance of Powerball
Rebecca Hargrove
President and Chief Executive Officer, Tennessee
Education Lottery Corporation; Senior Vice President,
World Lottery Association (WLA)