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// PUBLIC GAMING INTERNATIONAL // September/October 2015
36
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Are Cryptocurrencies and/or Binary Options Enhancing the Risk
of Disruption in the Lottery and Gambling Sector?
Philippe Vlaemminck and Lucas Falco – ALTIUS
41
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The Six Pillars of Instant Success
Stefano Monterosso, Senior Vice President of Global Lottery Same Store Sales, IGT
48
│
Retail Modernization: Setting the Standard in Digital Signage
Carmanah Signs
56
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Pre-Commitment and Player Services in Gaming:
The win-win combination of a clever strategy
INTRALOT Gaming Solution Department
59
│
Lottery Revenues are Upwardly Mobile
Rhydian Fisher, Chief Executive Officer, Instant Win Gaming
60
│
Lottery Sales Force Optimization
Lapis Software Associates
64
│
Washington’s Lottery Realizes 5 to 7% ROI on LED Jackpot Signs
Linda Turner, Sales Manager, Lottery Division, Pro-Lite
66
│
The Consumer Shopping Experience at Retail:
Time for a major re-boot!
Frank Cecchini, Managing Director and Chief Executive Officer of
Novomatic Lottery Solutions
70
│
Innovation:
It isn’t a new “thing” to implement…
Susan Golightly, CODEI
76
│
Corporate Profiles of Government-Gaming Industry Leaders
81
│
Lottery Expo 2015 Program
September 10 & 11, Eden Roc Miami Beach Resort, Florida
82
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“Thank You” to Lottery Expo Sponsors and Co-Host
UPCOMING EVENTS
PGRI 2016 SMART-Tech Conference
when
:
April 4, 5, and 6, 2016
where
:
Mid-Town Manhattan, New York City
(See page 83 for details)