Published: March 13, 2024

Germany: Sächsische Lotto-GmbH Looking Back on a Successful Lottery Year

165 million euros for the winners 121 million euros for the Free State of Bavaria Leipzig, Germany

(March 13, 2024) — Sächsische Lotto-GmbH was able to close the past year successfully and increase its annual turnover once again. Stakes in 2023 amounted to 334 million euros, an increase of 0.7% compared to the previous year. Six times the dream of winning millions came true in the Free State, bringing the number of Saxony Lotto millionaires to 163. Another reason to rejoice are the 29 big prizes with six-figure amounts. In 2023, there were around 10 million individual prizes in the Free State, and the prize sum provided is 165 million euros. “Last year, we achieved the best result in the company’s history,” says Frank Schwarz, Managing Director of Sächsische Lotto-GmbH. “It was successful for Saxony – for the players, for the Sächsische Lotto GmbH and for the Free State. As a result, we were able  to transfer around 121 million euros to the Free State.”

€165 million in profits

Six times a million-dollar prize was paid out in Saxony. The highest sum was won in the district of Zwickau with 8.5 million euros, another 3.7 million euros in Central Saxony, 2.5 million euros in Leipzig and 2.2 million euros in Vogtland. Furthermore, 1.7 million euros went to the district of Sächsische Schweiz-Osterzgebirge and 1 million euros to the district of Zwickau. “Together with the millionaire winners, we were able to congratulate 57 players on winnings of 50,000 euros and more. With a profit payout of 165 million euros , our customers were able to fulfil their big and small dreams,” says Frank Schwarz.

Whether it’s a ticket or a scratch card – the 2023 stakes

Last year, every Saxon invested an average  of 1.57 euros  – calculated per capita and week – for LOTTO 6aus49, Spiel 77, SUPER 6, Eurojackpot, KENO and plus5, TOTO, for GlücksSpirale or instant lotteries (scratch cards and game tickets). The stakes amounted to 334 million euros. At 0.7%, they thus exceeded the previous year’s level. On average, in 2023, every Saxon invested 82 euros in their personal happiness.

The most popular game in 2023 was once again LOTTO 6aus49: At 173.7 million euros, half of all stakes were made for the classic. Even though they fell by 2.2% compared to the previous year, it is 52.0% of the total deployments.

Eurojackpot has strengthened its position. With a 9.4% increase in stakes to 63.9 million euros , its share of the total stake is 19.0%.

The success story of scratch cards has also continued. They were able to increase by 5.2% compared to the previous year and are at a high level with a stake of 35.3 million euros . They account for 10.6% of sales.

“Scratch cards are one of our most popular lotteries, along with LOTTO 6aus49 and Eurojackpot. In recent years, they have become the fastest-growing products. This demand requires us to expand our product range and offer a modern distribution offering. For example, we were able to successfully introduce a special season ticket with the SACHSEN MILLION,” says Frank Schwarz. “This lottery has started 2024 with a million-dollar prize with its top prize of €1 million.”

Present in the collection points on site and on the Internet

At the heart of the sales are the approximately 1,200 Sachsenlotto outlets. Around 74% of the stakes are generated in them. “The Sachsenlotto outlets play an important role. Especially in rural areas, they make a valuable contribution to the infrastructure and local supply, as they also offer other products for daily needs,” says Managing Director Frank Schwarz. “We will continue to offer a safe and attractive lottery game in the future – via all our sales channels, whether in the outlet, via sachsenlotto.de or the app.”

More and more customers are taking advantage of the opportunity to play via sachsenlotto.de and the app. Online stakes grew by 11.1% to €38 million. Around 130,000 customers are registered to play online. This is proof that digitalization and comprehensive service play an important role. The digital channels and the app offering will continue to be expanded in 2024.

121 million euros for the Free State of Bavaria

The state lottery company is a profitable state company and supports the financing of the common good in the Free State with its work: With the income from state gambling, many offers in the areas of sports, culture, environmental protection and welfare are realized in the Free State – an important contribution to the quality of life in Saxony.

In 2023, the common good in Saxony benefited to the tune of around 121 million euros from the levies levied by Sächsische Lotto-GmbH. The total contribution consists of around 62 million euros in expected net income and 59 million euros in lottery tax.

In addition, around 1.1 million euros  from the proceeds of the GlücksSpirale  pension lottery will be divided equally between the Federal Association of Independent Welfare Services, the German Olympic Sports Confederation, the German Foundation for the Protection of Monuments and the Saxon State Foundation for Nature and the Environment.

As in previous years, the net proceeds will be used for non-profit purposes in the areas of addiction prevention, sports, culture, environment, youth and welfare in accordance with § 10 of the Implementation Act to the Saxon State Treaty on Gambling.

The charitable use of net income in the Free State is documented in the respective budgets. In Saxony’s 2023/2024 double budget, Section 15 – General Financial Administration – lists proof of the intended use of net income. There you will find, for example, the use of state lottery funds in popular sports via the State Sports Association, for the Free Welfare Service or for the State Art Collections and Music Schools. Here is a short excerpt:

  • Of the 28.8 million euros planned as grants for ongoing purposes of popular and junior competitive sports as well as the promotion of the office of the State Sports Association in 2023, 13.37 million euros will be financed from net income.
  • The subsidies for the promotion of the umbrella associations of the independent welfare sector are estimated at 2.2 million euros in the plan, with 1.89 million euros coming from net income.
  • The grants to municipalities and associations of municipalities for music schools are planned at 7.6 million euros, of which 3.41 million euros are from lottery funds.
  • 2 million euros have been earmarked for Moritzburg Castle in 2023, of which 1 million euros will come from net income.

Source: Saxon Budget 2023/2024 / Section 15 / General Financial Administration; Page 78ff.

 “For more than 30 years, Sächsische Lotto-GmbH has been a guarantor for safe lottery play and for the common good. In the time of its existence, it has now made more than 3.4 billion euros  available to the Free State for the common good. This was and is only possible through innovations and contemporary action,” summarizes Frank Schwarz.

The Saxon Lotto GmbH 2024

From Saxon sympathizer to creative industry leader

Sächsische Lotto-GmbH is actively preparing for the future – with curiosity, emotion and innovative forms of play, it will take into account the changes of an entire industry and offer increasingly modern products. In order to remain contemporary, Sächsische Lotto-GmbH is facing three major challenges:

  • Desire for rejuvenation
  • Recruiting new employees
  • Challenge from new competitors

In the competition, Sächsische Lotto-GmbH is characterized above all by the combination of innovation in the game, curiosity for people and safety for the players. Starting this summer, Sächsische Lotto-GmbH will be putting a face to this claim to itself for the first time, with the aim of attracting new employees to an exciting company.

The three modified corporate colours transport tradition into the future, show freshness and the heart and soul with which all employees are working on the future and thus ultimately still on the contribution to the future of Saxony.

https://www.sachsenlotto.de/portal/startseite.jsp

 

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