The Lottery created
Windfall Willie's Virtual Holiday Party, an almost three-hour production that mimicked a late-night talk show featuring guests from across the state, plus giveaways for viewers every few minutes. The livestream included a one-of-a-kind set design, a high-tech broadcasting platform, two state-of-the-art cameras, and a dedicated crew. Not only was the livestream non-stop entertainment, but it also raised awareness and money for Court Appointed Special Advocates, an Arizona Lottery beneficiary.