The Wavemaker media agency has won the media contest organized by the State Lottery and Betting Society , SME, SA ( SELAE ) for strategic and tactical planning, permanent advice, purchase of spaces and media dissemination of the campaigns. of advertising for the Christmas and El Niño Draws of the National Lottery.
The tender, with a base bidding budget of 15,000,000 euros and an estimated contract value of 33,000,000 euros, had three bidders, and finally, Wavemaker Publicidad Spain SL has been awarded the contract for an amount of 15,000,000 euros .
Wavemaker adds a new contract, in this case for the strategic and tactical planning of the advertising campaigns for the Christmas and El Niño Draws , two of the most notable events on the National Lottery calendar. A comprehensive service that includes the purchase of spaces and dissemination in the media and other advertising media.