JOB: Florida Lottery - Director of Sales


Date: Feb 6, 2019

Location: TALLAHASSEE, FL, US, 32301

The State Personnel System is an E-Verify employer. For more information click on our E-Verify website.

Requisition No: 53676 

Agency: Department of Lottery

Working Title: DIRECTOR OF SALES - 36000011

Position Number: 36000011 

Salary:  $69,274.20- $135,569.80 

Posting Closing Date: 02/19/2019 


This is a senior management position of the Florida Lottery that directs the Lottery’s Sales division. The primary function of this position is to plan and implement sales, both short and long range, targeted toward existing and new markets by performing the duties outlined below personally or through subordinates. Important elements of this work include developing short and long-term sales plans, developing and executing retailer recruitment and business development initiatives, and conducting regular sales analysis. The employee in this position supervises employees in the Sales Division, including all district managers of sales offices statewide as well as the senior corporate account manager, and also acts in a confidential capacity in accordance with priorities established by the Secretary of the Florida Lottery.



  • Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and Agency sales goals.
  • Develops and executes initiatives aimed at broadening the Florida Lottery’s retailer base and expanding the number of channels through which Lottery products can be sold.
  • Directs, reviews, and approves the work of all direct reports.
  • Arranges for the training of the district sales and marketing personnel prior to the launch of new products or innovative new marketing strategies.
  • Participates in and assists with the Department’s strategic planning process.
  • Develops new and creative ways to market the Lottery’s brand and products to increase the overall volume of sales statewide through effective Lottery sales campaigns.
  • Represents the Florida Lottery at trade association meetings, before the Legislature, Executive Office of the Governor, and at Lottery events.
  • Establishes and maintains relationships with industry influencers and key strategic partners.
  • Develops and implements sales plans and forecasts to achieve Agency objectives for products and services; prepares sales forecasts, quarterly plans, reports, and correspondence related to the above activities or as directed.
  • Assists the Revenue Estimating Committee (REC) in their annual Educational Enhancement Trust Fund forecasts.
  • Coordinates and responds to audit responses and policy issues pertaining to the Division.
  • Directs studies to evaluate and improve the effectiveness of the Florida Lottery’s games and sales programs.
  • Plans effective sales strategy and training in advance of all new product launches.
  • Performs other sales related duties as directed or requested by executive management.
  • Attendance is an essential function of this position.
  • As Contract Manager – Responsible for the enforcement and oversight of a Contractor’s performance, ensuring services have been rendered in accordance with the contract terms prior to authorizing payment.



  • Knowledge and understanding of the sales industry
  • Knowledge of generally accepted management practices and techniques
  • Knowledge of basic marketing principals
  • Knowledge of the public gaming industry and industry trends in the United States
  • Knowledge of state budgeting process
  • Knowledge public gaming industry and trends
  • Knowledge of sales procedures and processes
  • Knowledge of the methods of data collection, analysis and forecasting.
  • Ability to work in a team environment, collectively solving problems and developing new product ideas
  • Ability to develop in-depth project plans and oversee implementation of such plans
  • Ability to analyze and evaluate complex statistical and other data and draw sound conclusions
  • Ability to organize data into a logical format for presentation in reports, documents, sales presentations, and other materials
  • Ability to communicate effectively in writing and verbally
  • Ability to manage and direct plans
  • Ability to multi-task
  • Ability to use Microsoft Office products



A bachelor’s degree from an accredited college or university in Business Administration, Marketing, Communications, or a closely related field of study and five (5) years of professional experience in sales or marketing at least two (2) years of which must have been in a supervisory capacity.


Professional and nonprofessional experience in sales, sales support, or marketing may be substituted for the required college education.


Combinations of college coursework and experience as described above may also be substituted for the required college education. College coursework will be considered the equivalent of experience at the rate of thirty (30) semester or forty-five (45) quarter hours on a year for year basis.


**Anyone assigned to this class must possess and maintain a valid driver’s license. **



Successful passing of a criminal background check (state, local, and national) is required. 


Maintains strict confidentiality of information learned while working with the Florida Lottery, whether learned through assigned duties or through working with other units.  The types of confidential information may include, but are not limited to, payroll information, budget information, policy decisions, tax matters, employee disciplinary issues, and other personnel data.

The State of Florida is an Equal Opportunity Employer/Affirmative Action Employer, and does not tolerate discrimination or violence in the workplace.

Candidates requiring a reasonable accommodation, as defined by the Americans with Disabilities Act, must notify the agency hiring authority and/or People First Service Center (1-866-663-4735). Notification to the hiring authority must be made in advance to allow sufficient time to provide the accommodation.

The State of Florida supports a Drug-Free workplace. All employees are subject to reasonable suspicion drug testing in accordance with Section 112.0455, F.S., Drug-Free Workplace Act.

Nearest Major Market: Tallahassee


  • Created on .
  • Hits: 3556
© Public Gaming Research Institute. All rights reserved.