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News Archives
August 5, 2022
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Advertising/Marketing
Ad tracking by online gambling industry comes under scrutiny
July 15, 2022
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Advertising/Marketing
Fanduel Casino hires MICHIEF as creative agency of record
July 15, 2022
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Advertising/Marketing
Norway media ordered to comply with Discovery TV gambling blackout
July 9, 2022
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Advertising/Marketing
Why a CMO-CFO Alliance Is a Crucial Piece of the Digital Transformation Puzzle
July 10, 2022
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Advertising/Marketing
Leverage the Power of Sound for Your Brand
June 28, 2022
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Advertising/Marketing
Iowa Lottery Storytelling Receives Two Top Awards
June 20, 2022
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Advertising/Marketing
Commercial operators fighting with Tribal casinos over the rights for sports-betting in California
June 17, 2022
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Advertising/Marketing
Dueling sports betting ad campaigns ramping up in California
June 19, 2022
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Advertising/Marketing
The Belgian National Lottery wishes to point out that the article published in the daily "Het Laatste Nieuws" on Saturday June 11, 2022 does not correctly relate the facts
May 18, 2022
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Advertising/Marketing
OZ Lotto Launches New Lotterée Campaign Via 303 MullenLowe Perth
May 13, 2022
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Advertising/Marketing
Belgium Is the Latest Country to Strengthen Gambling Ad Regulations With Potential Ban
May 9, 2022
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Advertising/Marketing
GET READY FOR THE SUMMER OF FUN WITH THE MISSISSIPPI LOTTERY
April 30, 2022
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Advertising/Marketing
By Ray Bates, former Director of the Irish National Lottery, former President of the EL, and now Honorary President of EL 'CELEBRATING TWO DECADES OF THE BIGGEST LOTTERY MARKETING TRENDS'
April 30, 2022
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Advertising/Marketing
By Danielle Hodges, Director of Global Product Innovation & Development, for Scientific Games 'Add Some Magic to your Holiday Game Strategy'
February 14, 2022
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Advertising/Marketing
Gambling ads continue to get more airtime in the US
December 25, 2021
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Advertising/Marketing
Mannings featured in responsible gambling commercial
November 7, 2021
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Advertising/Marketing
THE POWER OF SOCIAL MEDIA
October 14, 2021
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Advertising/Marketing
The Texas Lottery Commission received three top lottery industry awards during the 2021 North American Association of State and Provincial Lotteries’ (NASPL) annual conference
August 15, 2021
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Advertising/Marketing
Bally's Corporation Acquires Telescope Inc., A Leading Provider Of Real-Time Fan Engagement Solutions
August 14, 2021
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Advertising/Marketing
Topekans win Jayhawk Gameday Experience promotions through Kansas Lottery
July 25, 2021
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Advertising/Marketing
Pollard Banknote: Customer-centricity: A New Meaning to Putting the Customer First
July 7, 2021
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Advertising/Marketing
CAMELOT launching UK National Lottery's brand campaign celebrating players' support of Team GB and ParalympicsGB
May 8, 2021
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Advertising/Marketing
Online Gambling Sites Pump $153.6 Million Into Local TV
January 5, 2021
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Advertising/Marketing
La Française des Jeux Launches the “Objectif Maison” Scratch Ticket, Its New Annuity Game
December 20, 2020
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Advertising/Marketing
Luxury at a price: The Greenbrier offers 'buy out' deal for $250,000 per day
December 13, 2020
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Advertising/Marketing
National Lottery Restores ITV Primetime Coverage
December 13, 2020
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Advertising/Marketing
National Lottery Restores ITV Primetime Coverage
October 25, 2020
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Advertising/Marketing
Google Ireland fined €100,000 for serving up gambling ads in Italy
October 18, 2020
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Advertising/Marketing
FDJ Names Publicis Media For Leading Its Marketing Review
October 11, 2020
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Advertising/Marketing
Gambling companies spend more than $2M on sports betting ads
August 9, 2020
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Advertising/Marketing
Kansas Lottery Giveaway
July 12, 2020
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Advertising/Marketing
The Illinois Lottery is bringing FUN to Illinoisans across the state with WinningSummer.com
June 18, 2020
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Advertising/Marketing
Camelot launches new National Lottery ad campaign to let nation know that it still could be them
May 22, 2020
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Advertising/Marketing
Camelot Thanks National Lottery Players In New Ad Campaign
April 14, 2020
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Advertising/Marketing
Ad campaign the Iowa Lottery began yesterday, titled "Thank You, Iowa"
March 1, 2020
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Advertising/Marketing
Legislators spar over South Dakota lottery ads
March 1, 2020
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Advertising/Marketing
OKRP hires Aubrey Walker as Group Creative Director
February 22, 2020
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Advertising/Marketing
The Big Pitch: Should gambling adverts call out offshore operators?
February 20, 2020
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Advertising/Marketing
Missouri Lottery Recognized for Advertising Excellence
December 22, 2019
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Advertising/Marketing
Four US States Will Run Online Casino Ads With Google Approval
December 22, 2019
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Advertising/Marketing
GENERATION Z IS HERE Get Your Truth On
December 8, 2019
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Advertising/Marketing
Google Will Allow Online Casino Advertisements in Four States Starting This Month
November 17, 2019
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Advertising/Marketing
NJ Lottery Receives Prestigious National Awards in TV and Radio Advertising
October 21, 2019
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Advertising/Marketing
How Programmatic Disruption Is Creating a Fourth Era of Digital Marketing
October 21, 2019
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Advertising/Marketing
Online Casinos Can Advertise on Google in 2020 as Ban Ends
October 13, 2019
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Advertising/Marketing
Nederlandse Loterijchooses Mindshare Greenhouse, says goodbye to UM
September 21, 2019
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Advertising/Marketing
Watch: GKV, REJ make Maryland Lottery ad for Ravens scratch-off
August 11, 2019
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Advertising/Marketing
By Lee Stuart Subscription Services– An Exploding Sales Channel
August 11, 2019
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Advertising/Marketing
By LeeStuart How Digital Transformed Advertising
July 26, 2019
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Advertising/Marketing
Illinois Lottery hands media rights to 360i
July 14, 2019
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Advertising/Marketing
What It Means for Advertisers as Accenture Ventures Further Into Agency Turf
May 29, 2019
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Advertising/Marketing
Kenya High Court Strikes Down Gambling Ads Ban
May 29, 2019
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Advertising/Marketing
Belgium Gaming Commission (BGC) to implement a tougher advertising code on licensed gambling operators
May 26, 2019
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Advertising/Marketing
DraftKings, FanDuel pull sports betting ads from Illinois airwaves
May 11, 2019
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Advertising/Marketing
New South Dakota Lottery scratch ticket could get you a year's worth of pork
April 15, 2019
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Advertising/Marketing
Iowa Lottery announces giveaway promotion for unclaimed $1 million prize
April 12, 2019
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Advertising/Marketing
Marcus Thomas Retains $9M Ohio Lottery Account Again
March 14, 2019
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Advertising/Marketing
West Virginia Lottery Celebrates 2018 West Virginia ADDY Best in Show
March 10, 2019
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Advertising/Marketing
Maryland Set to Award $115 Million Lottery Contract to GKV and Pittsburgh’s MARC USA
March 10, 2019
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Advertising/Marketing
How Agencies Are Celebrating International Women’s Day and Women’s History Month
March 10, 2019
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Advertising/Marketing
7Cs Of Marketing In The Digital Era
March 3, 2019
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Advertising/Marketing
ESPN launches daily sports betting show
February 1, 2019
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Advertising/Marketing
Super Bowl LIII Ad Tracker: All About the Big Game’s 2019 Commercials
February 1, 2019
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Advertising/Marketing
How a 46-Person Agency Managed to Create 3 of the Year’s Biggest Super Bowl Ads
January 13, 2019
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Advertising/Marketing
NBC Sports Washington is producing an interactive, alternate broadcast for the Wizards home game against the Milwaukee Bucks that will focus on sports betting
January 10, 2019
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Advertising/Marketing
Arizona Lottery created a unique QVC-styled commercial spot for its Holiday Scratchers campaign
January 6, 2019
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Advertising/Marketing
The 25 Best Ads of 2018 See the work that elevated storytelling and drove the conversation
November 29, 2018
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Advertising/Marketing
California Lottery: The Gift is in the Giving by David&Goliath
November 25, 2018
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Advertising/Marketing
How to Leverage Emotional Intelligence to Improve Upon Marketing Strategies
November 18, 2018
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Advertising/Marketing
Best Buy’s Super Bowl football commercial features mobile pioneers
November 13, 2018
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Advertising/Marketing
Maryland Lottery Winners to Travel with the Ravens
November 11, 2018
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Advertising/Marketing
Sorrell’s S4 Capital Is Bidding Against BlueFocus to Acquire Programmatic Buying Firm MightyHive
November 11, 2018
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Advertising/Marketing
Outfront Media Teams With the MoMA as It Looks to Move Beyond Advertising
November 4, 2018
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Advertising/Marketing
Sky limits TV gambling adverts to one per break amid campaign for pre-watershed ban
November 4, 2018
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Advertising/Marketing
The Digital Out-of-Home Industry Is Reaching a Programmatic Tipping Point, Execs Say
November 4, 2018
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Advertising/Marketing
Wondering How to Connect With Your Ideal Audience? Try Targeting Them in the Real-Life Settings They Frequent
October 14, 2018
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Advertising/Marketing
National Lottery puts retailers at heart of new TV campaign
October 12, 2018
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Advertising/Marketing
David&Goliath wins $295M California Lottery account
September 16, 2018
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Advertising/Marketing
Martin Sorrell’s New Business Plan: Cut Creative Agencies Out of the Loop Altogether
September 8, 2018
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Advertising/Marketing
TVG/FanDuel launch two new gambling shows, the Lisa Kerney-hosted More Ways to Win and The Barstool Sports Advisors
September 7, 2018
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Advertising/Marketing
Eye-Q Trivia sponsored by the Illinois Lottery
September 7, 2018
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Advertising/Marketing
Data Fuels Irish National Lottery’s Latest Dynamic OOH Campaign
August 24, 2018
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Advertising/Marketing
If You Click on the Idiotic Offer in Snickers’ New Banner Ad, the Brand Asks If You’re OK
August 16, 2018
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Advertising/Marketing
Massachusetts Gaming Commission Blocks MGM's Roadside Video Ads
August 16, 2018
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Advertising/Marketing
Sports Betting: What Radio Stations Need to Know After Supreme Court Decision
August 8, 2018
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Advertising/Marketing
“Today Italy sets a record in Europe: The first country to have abolished gambling advertising.”
August 7, 2018
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Advertising/Marketing
CBS is already seeing the benefits of sports gambling ads
July 15, 2018
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Advertising/Marketing
From Solemn and Lovely to Silly and Hilarious, Here Are the 5 Ads Up for an Emmy in 2018
June 30, 2018
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Advertising/Marketing
La Marocaine des Jeux et des Sports win Advertiser of the Year for their campaign promoting women in sports
June 19, 2018
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Advertising/Marketing
MLB will no longer allow teams and networks to accept sports betting advertising.
June 16, 2018
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Advertising/Marketing
This Study Shows Which Creative Agencies Won What U.S. Business in the First Quarter of 2018
June 16, 2018
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Advertising/Marketing
3 Ways Advertisers Can Use Mobile to Reach Consumers During the World Cup
May 13, 2018
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Advertising/Marketing
Ikea Created the ‘Sleepiest Print Ad Ever,’ Complete With Scented Ink and White Noise
May 10, 2018
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Advertising/Marketing
La Marocaine des Jeux et des Sports, Advertiser of the Year at the African Cristal Festival
May 6, 2018
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Advertising/Marketing
Prioritizing Creativity and Societal Value Will Lead to Organic Brand Growth
May 6, 2018
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Advertising/Marketing
At the Kentucky Derby, Brands Focus on Being Part of the Experience, Not Just Logos
May 6, 2018
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Advertising/Marketing
Lottoland is the new sponsor of ITV’s Who Wants to Be a Millionaire
April 14, 2018
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Advertising/Marketing
UK National Lottery is returning to primetime TV for the Lottery results
April 1, 2018
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Advertising/Marketing
Camelot picks Adam & Eve/DDB for £42m National Lottery ad account
March 24, 2018
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Advertising/Marketing
IGT Releases New Video White Paper “The Non-Player Point of View”
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