LOTTERY EXPO 2015 - Hosted by Public Gaming Research Institute and the Florida Lottery September 9, 10 and 11, 2015       PLATINUM SPONSORS                   
 SILVER SPONSORS  
          http://www.incomm.com/      http://pollardbanknote.com/         **Eden Roc Hotel Miami, Florida room block now sold out - please call us at 425-449-3000 and we will try to get you a room.

Portugal's final version of online gaming regulation is adapted from the experiences of its European neighbors, who are slowly accepting online gaming legislation. Gross gaming revenues in the online poker category will be taxed 15% across the board, applicable to operators with cumulative gross income of all games not surpassing €5 million. For operators with income surpassing €10 million, the rate is set at 30%.

PGRI Note:  Again, this article is written by advocates for commercial friendly regulations and low tax rates.

“Our players really enjoy Idaho-only Draw Games with big jackpots. Bingo is always fun to play and with draws on Wednesday and Saturday evenings, this game is already creating excitement,” said Jeff Anderson, Idaho Lottery Director.  “And the jackpot prize of $100,000 is the highest ever offered for a bingo game in Idaho’s history.”
The terms of the compact signed in 2004 required The Viejas Band of Kumeyaay Indians to contribute a flat fee of $17.4 million to the general fund each year.  The Department of Finance estimated that the state will receive reduced revenue of about $3 million to $5 million annually under the new deal.  American Indian tribes with casinos are significant donors to California campaigns. Viejas has made about $711,000 in contributions since January 2013 to state candidates and campaign committees, but none directly to Brown, according to state records.
Different Story in Europe  In Europe, lottery is popular with young people, and the UK serves as a very good example to show that point: About 25 percent of UK lottery players are young people aged between 16 and 24. Most of them purchase their tickets not in the old traditional way but online via UK and European lotteries which let players buy online tickets straight away the likes of EuroMillions and UK Lotto, or using online lottery ticket agents.
Paypal would add legitimacy to a market that has struggled on the processing side of the business. Visa and Mastercard payments still carry a decline rate of at least 25 percent. Some players are also running into problems with electronic checks.  Neteller, Skrill, and site-specific debit cards have a nearly 100 percent acceptance rate. The branding of these payment processors is not familiar to many recreational players.  Adding a powerhouse like Paypal to the U.S. regulated online poker and casino industry will give access to players that may otherwise be out of reach. Paypal boasts over 150 million worldwide active users.
About a third of the United States is within 25 miles of a casino.  The percentage of the U.S. population within a 25-mile radius of a casino is likely even higher than the geographical proximity because many of these locations are near major population centers.
“GTECH’s direct presence in France, one of Europe’s biggest gaming markets, will bring even greater benefits to our customers. Sales Manager Didier Tomas and our team look forward to developing these relationships,” said Attal. “We are grateful to our previous distributor in the French market, Ludi S.F.M., for two successful decades of business together, and wish them all the best and great success for the future.”
Commenting on the 1H14 Results INTRALOT Group CEO, Mr. Constantinos Antonopoulos, noted: “As we have completed the first half of the FY 2014 period, we are very satisfied to have extended the duration of five of our existing contracts in North America, Australia and Asia and added a new major contract in the US. As we have mentioned in the recent past, these developments follow on the steps of our strategy to capitalize on our presence in existing jurisdictions. From a financial stand point, the Group posted in the second quarter a significant growth in operating cash-flow generation and a decrease of its net debt. Furthermore, the refinancing of our syndicated loan extended the Group’s debt maturities as we have no refinancing issues for at least the next three years, confirming the banking sector’s trust and support towards our strategy and business outlook.”
“If you're someone who feels like they never get any of the numbers when you play the lottery, then this is the game for you,” said Alice Garland, executive director of the Education Lottery. “With this game, if you match all the numbers you win $250,000 and if you don't match any of the numbers you win $250,000. Either way wins.”
"The extension of our instant games contract with Scientific Games demonstrates that the games they design and produce have served as a great asset to our instant game portfolio," said Ed Van Petten, Director of the Minnesota Lottery. "From licensed brands to unique play action and prize structures, these games are among the favorites with players in Minnesota. We have worked with Scientific Games since 1990 to create games that provide entertainment, value and engagement with the Lottery's brand. We are delighted to continue our collaboration to drive increased returns to the state's general fund and the environment."
"The Taiwan Public Welfare Lottery is one of the most dynamic and fastest growing lotteries in  Asia and we believe there is significant opportunity for instant category growth by working closely with the leadership of the TLC to develop innovative content and solutions to support their important mission," said Michael Conforti, Chief Executive Officer,  Asia-Pacific  for  Scientific Games.  "The addition of  Scientific Games as an instant game provider will help the TLC continue its impressive growth trajectory that has resulted in ever increasing returns to its public welfare programs."
LOTTERY EXPO 2014  September 9-11  **URGENT Room block extended until  Wednesday! Click here to make Room Reservation at Eden Roc HotelThe hotel is extending the $199 rate at their discretion so if you don't have your room yet don't wait - the whole block expires on Wednesday August 13.   If you would like assistance booking your hotel room please call  Janyll Dieguez Group Reservations Coordinator Eden Roc Miami Beach Phone: 305-674-5500 ext:5709
“The California Lottery spent the better part of one year preparing the material to earn these certifications,” said Acting Director Paula LaBrie. “We consider this a great success and an important business milestone for our organization. GLI’s Professional Services team helped us complete the necessary requirements for certification, and we appreciate their effective and professional skills needed to achieve this goal.”
“The Gambling (Licensing and Advertising) Act is expected to come into force on October 1, 2014. Offshore gambling operators—currently regulated overseas but transacting with consumers in Britain—wishing to continue to provide services in Britain beyond this date have until 16 September to make an application and pay a fee to ensure their business is not impacted.”

LOTTERY EXPO 2014

Co-Hosted by PGRI and the Florida Lottery
Wednesday and Thursday
September 10 and 11

LOTTERY EXPO 2014 hotel rooms at the conference hotel, the Eden Roc Miami Beach, are almost sold out.
Click here to make Room Reservation at Eden Roc Hotel


Vendor Conference Registration Click Here
Government and Lottery Registration - No Charge to attend-
Click Here

GLI has been serving the gaming and lottery industry for over 25 years.  Operating in more than 450 jurisdictions all around the world, GLI provides a comprehensive range of IT consultative services.  GLI combines technological and engineering depth with the knowledge of regulatory systems and laws at the jurisdictional level.

Kevin Mullally came to GLI in 2006 after having served as the Executive Director of the Missouri Gaming Commission.  Mr. Mullally is a teacher, author and frequent speaker on business law, public policy development, regulatory issues, and problem gambling.  Our discussion at the ICE Gaming Show in London focused on the expansion of GLI into the broad range of IT consulting and support.

It is with profound sadness that we report the passing of Doris Burke on May 15th after a lengthy illness.  She died peacefully in her sleep surrounded by her husband, Duane, of 65 years, her children, grandchildren and great grandchildren.  Doris was born on September 19, 1930.  She lived an accomplished and adventurous life, starting new businesses, writing books, travelling and raising two children with her husband Duane.  She and Duane founded Public Gaming Research Institute (PGRI) in 1971.  She is survived by her loving husband, her two children, Susan and Steve, her grandchildren Nicolle, Julie and Robert and her great grandchildren, Jack and Ella her many cousins and other beloved family.   Doris lived a wonderful life. Her kindness and love was such a blessing for everyone who knew her and her spirit will always shine brightly in our hearts.
Funeral services will be held on Monday, May 19, at  Sunset Hills Funeral Home 1215  145th Place SE Bellevue, WA  98007 Phone 425-746-1400.
Condolences may be offered here

Ø Panel Discussion moderated by Scott Bowen, Commissioner, Michigan Lottery

The Regulatory Front

Please Click here to watch this video

 

Panelists:
Scott Gunn, Senior Vice President, Global Government Relations, GTECH
Mark Hichar, Partner, Chair of Gaming Law Practice Group, Hinckley, Allen, Snyder Law Firm
Kevin Mullally, Vice-President of Government Relations & General Counsel, Gaming Laboratories International (GLI)
Lynne Roiter,
Secretary General, Vice President Legal Group, Loto-Quebec, and General Secretary of the World Lottery Association (WLA)
Philip Smith
, Director of Legal Services, Missouri Lottery

Philippe Vlaemminck , Partner, Altius Law Firm, Legal Counsel to the European Lotteries

PGRI Introduction: Having teamed up to provide the full range of  iLottery services, Pollard Banknote and NeoGames have been selected to develop, implement, operate, and maintain a system to provide iLottery services to Michigan Lottery players. (See the Scott Bowen interview in this issue).   The Michigan Lottery's iLottery services will allow Michigan residents to play their favorite existing lottery games through new distribution channels - over the Internet and on mobile devices. The introduction of iLottery services in Michigan will also allow for the cross-promotion of traditional paper  products with digital channels, and is expected to enhance and strengthen the Michigan Lottery’s  existing retailer network.  Michigan Lottery’s iLottery services are scheduled to launch in the fourth quarter of 2014 and are  estimated to increase the revenues that the Lottery provides to the state’s schools by  approximately $480 million over the next eight years.

Click here to link to this presentation
Ø
Panel Discussion moderated by

 

Rebecca Hargrove, Chief Executive Officer, Tennessee Lottery Corporation and Senior Vice President of the World Lottery Association (WLA)

The Next Era of Multi-state Draw Games:

Is the model of ever-increasing jackpots sustainable?  Are there ways to develop other game attributes and appeal to buyer motives and engage consumer demand?  How can we leverage our trusted brand value, be more creative in product development, develop innovative promotional concepts, and increase the effectiveness of our social “gaming” or networking initiatives in a manner that will allow us to develop a sustainable long-term strategy for multi-state draw games? How important is it for individual state lottery directors to find a way to work together as a single cohesive team to manage Powerball, Mega Millions, the national promotional strategies for both games, and the development of new national games, and promotions.  Or, conversely, should lottery directors work together to implement multi-state games only when the stars align and everyone agrees on everything, and reconcile ourselves to a balkanization of the multi-state games?

Panelists: Gary Grief, Executive Director, Texas Lottery, President of the North American Association of State & Provincial Lotteries (NASPL),
Carole Hedinger
, Executive Director, New Jersey Lottery
Stephen Martino
, Executive Director, Maryland Lottery
Charles McIntyre, Executive Director, New Hampshire
Connie Laverty O’Connor, Chief Customer Officer, GTECH; CEO, GTECH Indiana.

This video presentation is brought to you by Public Gaming Research Institute and was recorded at SMART-TECH 2014  in New York City, April 2014.
Marios Mitromaras, General Manager of INTRALOT Asia & Deputy Managing Director of Asia Pacific talks about how the Company’s motto “gaming industry is a marathon, not a sprint” is being implemented in the Asian region and explains why the Company has sharpened even more of its focus on China, with a population of 1.5 billion people.   The story is not just about INTRALOT.  It is about the gaming consumer markets in Asia, how they differ from other global regions, how the shapers of public policy are positioning Asian countries to build a responsible and sustainable growth industry that focuses on recreation and fun more than winning a big jackpot. Click here to link to entire interview
PGRI Interviews Pat McHugh, President, North American Lottery Systems, Scientific Games -

Paul Jason, Public Gaming:  Government lotteries are expanding into new games and channels.  What do they need to consider as they go about the business of acquiring the technology and services to support this increasingly complex mix of product types, media and distribution channels?

Pat McHugh:  There is tremendous development happening across global lottery jurisdictions in the areas of channel expansion, new games and deeper player engagement.  From the consumer’s perspective, the gaming landscape is rapidly changing. Players have more gaming options than ever. Significant advances in game content and technologies are necessary to remain relevant to these consumers.  Click here to link to entire interview

PGRI Interviews Mark Hagen, Category Manager – Lottery Services, 7-Eleven Inc.

In summary what I’d like our lottery partners to take away from this interview is 3 main points:”

1. Your local sales associates can help us increase lottery sales by making sure stores have the right games, well merchandised and activated on the 1st day
2. Let’s work together to continually improve the guest experience for lottery at the store level.
3. Let’s find some synergies across the states that can improve the accounting for the lottery category and introduce some efficiencies that can benefit both 7-Eleven and lottery.   Click here to link to the entire interview.
Scott Bowen, Commissioner, Michigan Lottery, PGRI Introduction:  The Michigan Lottery is on the forefront of two initiatives that are changing the face of Lottery in the U.S.  First, it is poised to launch iLottery services, the distribution of traditional lottery products over the internet and to mobile devices.  Second, the Michigan Lottery produced a TV game show that ran for two years.  This is the kind of innovative concept that has huge potential to benefit all lotteries.  There is one caveat, though.  For a TV game show to benefit even one lottery, it needs the participation of all lotteries, or at least most lotteries.  The cost to produce and syndicate a high-quality TV game show requires scale to make it economically feasible.  So how fun is this – Mr. Bowen and I get to talk about iLottery services, multi-state collaboration and a genuinely innovative game concept all in the same interview! Click here to link to entire interview
++++++++++++++++++++++++++++++++++++++++

Anthony G. Gumina

January 29, 1958 - April 27, 2014

Tony Gumina died Sunday evening, surrounded by his family.  Many of you knew Tony; and to meet him was to be his friend.

Tony was the driving force behind the Pro-Football Hall of Fame promotion.  He also brought Ray Charles to the lotteries, starting with the Georgia Lottery and including Powerball, and many other lottery promotions. ++++++++++++++++++++++++++++++++++++++++

The National Council of Legislators from Gaming States (NCLGS) submitted a letter to Congressional leadership opposing the recently introduced “Restoration of America’s Wire Act” and urging Congress to support states’ rights.  The legislation, by expanding the 1961 Wire Act, would effectively preempt the historical and constitutional right of states to regulate gambling within their borders.

EL Congress 2015 in Oslo, Norway "Touch Tomorrow" Photo Collage


EL Congress 2015 - DAY 2 - PHOTOS in Oslo, Norway "Touch Tomorrow" Photo Collage


WORLD LOTTERY SUMMIT Photos Rome






LOTTERY-EXPO 2015 Sept 9-11, 2015

 Co-Hosted by Public Gaming Research Institute and the Florida Lottery September 9, 10 and 11, 2015

CLICK to Register VENDOR Early Bird
CLICK to Register for lottery -Complimentary  

**Eden Roc Hotel room block  is now sold out please call us @425-449-3000  if you need a room we saved a few rooms.
 

Panel Discussion and Presentation topics at PGRI Lottery Expo Miami:

 

Breakthrough Marketing/Promotional Ideas for Lottery’s Corporate Accounts

We know what we want from our retail partners: more focus on the mission to sell Lottery products!   How do we engage big corporate accounts to embrace that mission like we want them to?  Lottery’s brand equity, connection to countless millions of shoppers, and ability to drive store traffic are under-utilized assets that can deliver value to our retail partners and in turn engage them in our mission.  It is starting to happen in a big way.  Panelists will discuss successful initiatives to collaborate with corporate account retail partners on cross-sell-promotions and new product design.  Panelists will also build on these successes to explore fresh new ideas for how Lottery can develop a stronger, more productive, relationship with its corporate accounts.   

 

Building out the multi-state platform for Big-Box Corporate Account Retailers

Logistical back-office hurdles have stymied Lottery’s ability to develop the full potential of multi-state retail operations.  Now, substantial progress is being made to meet the needs of these multi-state retailers.  What has been accomplished; how can we lock-in the progress that has been made; what are the current issues that are being addressed; what are the most do-able, actionable things that Team Lottery should do to blow open the doors to successful expansion of Lottery in the multi-state big-box retail channel? 

 

Bricks & Clicks:  The merging of Interactive and Land-Based Retail

Retail and Lottery both recognize that “Interactive” is about is much more about creating the optimal consumer experience than it is about selling products online.  How are progressive lotteries leading the charge into an “Internet of Things” future that integrates digital technologies into the fabric of all we do?  How are Retailers doing the same thing, and how can we join together to forge the most productive and mutually beneficial pathways to integrate Interactive and Land-Based initiatives? 

 

Behavioral Economics Applied to Lottery

There is much talk about “convergence” in the industry.  The easy access to all forms of gaming is contributing to experimentation by the consumers.  As consumers migrate from one game category to another, the need to identify and focus on the attributes that make Lottery most appealing to the consumer is greater than ever.  How can Lottery clarify its messaging, its brand, its products and promotions to differentiate itself in this competitive market-place, and carve out its own unique connection to the consumer?

 

Betting on Interactive

Everyone is online, connecting with merchants, with information resources, and with each other.  Lotteries’ huge brand awareness is already driving huge website traffic.   How are successful lotteries leveraging this online connection to drive consumer engagement, drive sales, and disseminate information?  How are lotteries integrating interactive strategies into every aspect of the business to position themselves for successful long-term sustainable growth?

 

Public Gaming /Paul Jason - pjason@publicgaming.com   / Susan Jason - sjason@publicgaming.com  /Office Phone - + 425-449-3000  
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