Lottery sales increase 7% while casino gambling decreases.   If inflation is taken into account, total gambling spending was down almost 20 per cent from a peak in 2004 when it was $2.6 billion in today's dollars.
What might the Lottery and Gaming industry look like in 2030 and how might a gaming company respond to remain relevant?
Carving out a future for lotteries: privatisation and legislation Investigating how EC recommendations, increasing numbers of infringement cases and EC objections to legislative changes will affect lotteries
“We believe that the convenience and timeliness of the Internet channel will facilitate incremental growth for the Georgia Lottery and maximize revenues to enhance educational funding,” said Debbie Alford, President and CEO, Georgia Lottery Corporation.
“The Lottery’s decision to launch Holiday Game Book was driven by our goal to offer Texas Lottery players a new, innovative instant product, as well as the success of the PlayBook® in other jurisdictions,” articulated Gary Grief, Executive Director, Texas Lottery.   The concept has proven itself perfect for our $20 holiday ticket, and we are planning to offer it again next holiday season.”
For the first time in 18 months, the District of Columbia Lottery will soon have a dedicated supply of scratch-off tickets.  A spokesman for the city's chief financial officer said Friday that the city has entered into new contracts with two of the three North American companies that print instant tickets. The first new tickets will go on sale on Wednesday.
“These solutions will offer live mobile betting guests of MGM Resorts in Nevada for the first time,” said Matteo Monteverdi, GTECH Senior Vice President, iGaming and Americas Interactive. “They will also enable MGM Resorts to connect with more players in a new and relevant way, and will enable MGM to offer more gaming without requiring more space on the gaming floor.”
Mansion Group senior management had decided to comply with German federal laws regarding online gambling. Industry news reports have suggested that the operator is unlikely to seek a German online gambling licence from the Hesse Ministry.
That’s way more, like 38 times as much, than the nearly $100 million in legal bets placed on the game each year.  Taxed at even the low rate of 5%, that’s $140,000,000 in lost tax receipts; $3.8 billion in turnover being channeled to criminal enterprises; and tens of thousands consumers doing business with criminal enterprises.
New South Wales Australia newsagents and convenience stores are being offered a guarantee that lottery products will not be distributed by large supermarket chains Coles and Woolworths until early 2018. The agreement comes after the Newsagents Association of NSW and ACT warned that if they lose their exclusive right to sell lottery products, the industry will face ruin.  The MOU also proposes to give newsagents and convenience stores selling lottery products up to $10,000 each - a total of $15 million in financial assistance.
“I was drawn to the online games offered by the Lottery because of the Online Game Card,” said Lynn Engelhart. “Getting $5 in bonus play with each $20 card is a great value and means with each card I buy that I’m getting a free Cashword ticket online.”
"We need a debate in Congress. We obviously know that there are huge amounts gambled on sporting events, particularly football," McCain said.  NBA commissioner Adam Silver recently called for federal officials to take a look at sports betting around the nation and bring it "out of the underground and into the sunlight where it can be appropriately monitored and regulated."
The operator of France's national lottery has signed up to the International Olympic Committee's system for monitoring betting patterns during major sports events.
The American Gaming Association (AGA) sends letter calling attention to the problem of illegal gambling comes a day before the Senate Judiciary Committee holds a hearing to consider Loretta Lynch’s nomination for U.S. attorney general.
“The lottery is out there actively investigating,” said Laura Solano, Colorado Lottery Director.   Undercover lottery investigators are conducting between 300 to 600 stings ever year, called compliance audits. The undercover investigators – posing as customers- will typically present what appear to be winning tickets to lottery clerks and ask if they have indeed won. On occasion, clerks inform the agents their tickets are losers and turn them away. Lottery officials say they believe 98 percent of retail outlets and store clerks are honest, and that it is a small percentage are attempting to trick customers into turning over winning tickets.
It appears that Lindsey Graham (R-South Carolina) and other Sheldon Adelson proxies in the Republican party are gearing up to take another swing at an online gaming ban in 2015, and that RAWA or a similar bill will try to make its way in front of Congress in 2015
Players in Michigan can go online to play games like bingo, keno and instant games like Cashword and Wind Time Doubler.
Retail store owners and clerks are hitting lottery jackpots too often, spurring states to crack down on a variety of scams that cheat rule-abiding players
Russian authorities are looking to measures to block online payment and other methods to crackdown against unlicensed online gambling ahead of the launch of an online gaming framework due for the summer of 2015.

WORLD LOTTERY SUMMIT Photos Rome







SMART-TECH 2015

SMART-Tech 2015 Preliminary Conference Program -

(There will likely be minor changes and additions)  - ++Updated February 25

Click here to make hotel reservations

Lottery Attendees Complimentary Click here

Vendors Click here to register

March 30, 31, and April 1

Marriott Marquis Times Square, New York City

· Join over 200 of your colleagues for Smart-Tech NYC.

· Fabulous Program: Cutting Edge Topics, World-Class Speakers (See below)

· Fabulous Venue:  Marriott Marquis is at 45th & Broadway, the heart of Times Square and the Theatre District

· Fabulous opportunity to visit with the leaders from 50+ different lotteries.

· Fabulous Networking Opportunity:  Three Receptions from 5:00 pm to 7:00 pm on Monday, Tuesday, and Wednesday at the Fabulous 16th Floor SkyLobby; luncheons on Tuesday & Wednesday; as well as two days of working together.

The Smart-Tech program will include Lottery Directors and Executives from the following jurisdictions: Atlantic Lottery, Canada; Arkansas Lottery; BCLC, Canada; Colorado Lottery,  Connecticut Lottery; DC Lottery; Delaware; Florida Lottery; Georgia Lottery; Hoosier Lottery Indiana; Iowa Lottery; Kansas Lottery; Kentucky Lottery; Loto-Quebec Lottery; Maine Lottery; Maryland Lottery, Minnesota Lottery; Michigan Lottery; Missouri Lottery; New Hampshire Lottery; New Jersey Lottery; New York Lottery; North Carolina Lottery; Ohio Lottery; OLG, Ontario Canada; Oregon Lottery; Rhode Island Lottery; Sportowy Totalizator Lottery of Poland; St. Vincent & The Grenadines; Tennessee Lottery; Texas Lottery; Vermont Lottery; Virginia Lottery; Washington's Lottery; West Virginia Lottery; MUSL

Visit www.PublicGaming.org for conference updates, more info, and Links for registering and making hotel reservation

PLATINUM SPONSORS




SILVER SPONSORS


Monday, March 30, 5:00 to 7:00 pm: Opening Night Reception, SkyLobby
Tuesday, March 31            Manhattan Ballroom
8:00 to 9:00 am:          Continental Breakfast
9:00 AM:                    Conference Sessions Begin
Tuesday to also include 10-Minute presentations from Platinum Sponsors:
Camelot Global, Carmanah Signs, GTECH, Intralot, Hudson Alley Software, Jumbo Interactive, Linq3, Lottovate, NeoPollard, Scientific Games

Ø Paul Jason, Chief Executive, PGRI, opens the conference sessions

Ø Gardner Gurney, Acting Director, Division of the Lottery at New York State Gaming Commission

Ø Terry Rich, Chief Executive Officer, Iowa Lottery, President of the North American Association of State & Provincial Lotteries (NASPL)

Ø Panel Discussion:  Nationalizing Brand Messaging and Public Relations Nurturing a positive public persona is key for all brands. Multi-billion dollar companies all have a public relations departments that build the brand image on the national level, not just the state/local level.  Lottery's counterparts in the gaming and casino gambling industries have very well-funded PR machines. How can Team Lottery promote a positive public image for Brand Lottery on the national stage?  (Yes, we do need to deal with limitations on self-promoting PR; and the fact that 45 lotteries do not have identical PR agendas.  But still, let’s talk about what we can do )

Terry Rich, Chief Executive Officer, Iowa Lottery, President of the North American Association of State & Provincial Lotteries (NASPL)

Panelists:

Gerald Aubin, Executive Director, Rhode Island Lottery

Susan Dolinski, Vice President, Social Responsibility & Communications, BCLC

Gary Gonder, Chief Branding Officer, Missouri Lottery

Cynthia O’Connell, Secretary, Florida Lottery

Ø Panel Discussion:  Reinvigorating the draw-games category What can we do to recapture the magic and growth, and reinvigorate the draw games?  How can we improve the player experience, perhaps augment the jackpot-driven buyer-motive with other attributes and promotional angles to stimulate consumer interest, and otherwise increase the appeal of the draw-games?

Moderator: Rebecca Hargrove, Chief Executive Officer, Tennessee Education Lottery Corporation and Senior Vice President of the World Lottery Association (WLA)

Panelists:

Sean Athey , Vice President, Systems Sales, Scientific Games Corp.

Alice Garland, Executive Director, North Carolina Lottery

Anne Noble, Chief Executive Officer, Connecticut Lottery Corp.

John Pittman, Vice President Marketing, INTRALOT USA

Terry Presta, Executive Director, Kansas Lottery

Chuck Strutt, Executive Director, Multi-State Lottery Association
12:30 to 1:30 pm: Luncheon

Ø Presentation:   Leigh-Ann Goad, Research & Consumer Strategist, Virginia Lottery and Alan Hussey, Economic Research Manager, Virginia Lottery

Ø Panel Discussion: The new science of Customer-Centric R & D
What are the most forward-looking trends in the science of understanding human behavior? For instance, market analysis methodologies are moving beyond the limitations of conventional segmentation that focus on age, sex, and income classifications; and beyond surveying customers in stores or conducting of in-person focus groups. How are “virtual focus groups” and “psychographic profiling” and other new methodologies changing our perspective from product-centric to customer-centric?  What are the forward-looking methods in consumer research - and how will they improve our understanding of consumer behavior and enhance our ability to design and sell lottery products?
Moderator: Paula Otto, Executive Director, Virginia Lottery, and Lead Director of the Mega Millions Consortium
Panelists:
Don Feeney, Research & Planning Director, Minnesota Lottery
Nikki Orcutt, Deputy Director of Marketing, West Virginia Lottery
Wendy Montgomery, Vice President Marketing & Sales, OLG
TBA Executive from Lottovate

Ø Panel Discussion:  Consideration, Chance, Prize: Is this foundational definition of gambling being circumvented by game developers and online operators? The government-lottery industry depends on the effectiveness of regulatory frameworks to protect their business model.  Market-driven changes, well-funded private interests (online gaming operators, Facebook and Google, Sheldon Adelson, etc.) are making it increasingly difficult for governments and their regulators to control the industry.   “Non-money” online games (paradoxically, some that are making more money than real-money games) are integrating prizes into their game structures in ways that defy the traditional definitions of “gambling”. Will games be invented to have an element of skill and and not be classified as "gambling"?  What about the prize structures of Fantasy Sports? Bitcoin and cyber-currencies threaten to unleash underground economies that evade regulatory constraints and the obligation to pay taxes. Online betting websites that replicate the lottery-playing experience and others that appear to be selling the most popular lottery games like Powerball, Mega Millions, Euromillions but are illegal and fraudulent  What are the front-lines in the battle to preserve the integrity of the gaming and gambling industry?  What can we do to prevent the breakdown of regulatory discipline and effectiveness?
Moderator:  James Maida, Co-Founder & President Gaming Laboratories International (GLI)
Panelists:
Mark Hichar, Partner, Hinkley, Allen Snyder Law Firm, Chair of Gaming Law Practice Group
Lynne Roiter, Corporate Secretary and Vice President of Legal Affairs at Loto-Québec and General Secretary of the World Lottery Association (WLA)
Philippe Vlaemminck, Partner, Altius Law Firm, Chair of its Gaming Law Practice Group
Wednesday, April 1         Manhattan Ballroom
8:00 to 9:00 am:          Continental Breakfast
9:00 AM:                    Conference Sessions Begin
To include 10-minute presentations from Silver Sponsors:
Diamond Game, EquiLottery, InComm, Pollard Banknote, Shoutz/LotteryHub
9:00 AM:  Conference Sessions Begin

Ø Presentation:  Scott Bowen, Commissioner, Michigan Lottery
Panel Discussion: Interactive goes Mainstream :  Everyone is online, connecting with merchants, with information resources , and with each other.  Lotteries’ huge brand awareness is already driving huge website traffic.   How ar e successful lotteries leveraging this online connection to drive consumer engagement, disseminate inform ation, and drive sales?  How are some lotteries positioning themselves for a successful long-term sustai nable business by integrating interactive strategies into every aspect of the business?
Moderator: Scott Bowen, Commissioner, Michigan Lottery
Panelists:
Danny Bogus, Deputy Commissioner of Gaming Operations, Michigan Lottery
Richard Bateson, Commercial Director/Senior Vice President Sales & Marketing at Camelot Global
Doug Pollard, Co-Chief Executive Officer, Pollard Banknote

ØPresentation:   Buddy Roogow, Executive Director, DC Lottery and Tracey Cohen, Chief Operating Officer, DC Lottery

Ø Presentation:  Kevin Gass, Vice President, Lottery Gaming, BCLC (British Columbia)

Ø Panel Discussion: Retail Modernization drives Lottery Modernization Retail is changing.  What can Team Lottery do to make sure make sure that Retail Modernization results in increased sales of its products?   Merchandising and POS trends, demand for better data capture and analyses and reporting, transaction processing technologies, increased consumer options like self-serve and digital connections, cross-promotional marketing, adding entertainment value to the in-store shopping experience.  Integrating Retailer products into Lottery promotions, and vice-versa.   How can Team Lottery continue to modernize itself to take full advantage of these trends?
Moderator:  May Scheve Reardon, Executive Director, Missouri Lottery
Panelists:
Max Goldstein
, Vice President Sales, Carmanah Signs
Adam Perlow, Chief Executive Officer, Hudson Alley Software
Brian Roberts, President North America, Jumbo Interactive
Tom Shaheen, Executive Vice President Business Development, Linq3
Sarah Taylor, Executive Director, Hoosier Lottery

1:00 pm to 2:00 pm:  Luncheon
Wednesday Afternoon

Ø Presentation:  Phil Holmes, Vice President Strategy & Planning, Atlantic Lottery

Ø Panel Discussion:  Managing Uncertainty as the key to successful Innovation Lotteries operate in an unforgiving business and political climate, the stakes are high, and the rate of change is increasing while visibility into the future is decreasing.  How do we know when to move from the research and study mode to launch mode?  Are there ways for an action-plan to include the flexibility to adjust course on the basis of new information gleaned from the real-world consumer response?  How can this new science of managing uncertainty be applied to the business of designing and launching new lottery games, promotional campaigns, and innovation in general?
Moderator: Gary Grief, Executive Director, Texas Lottery
Panelists:
Carole Hedinger, Executive Director, New Jersey Lottery
Phil Holmes, Vice President Strategy & Planning, Atlantic Lottery
Greg Smith, Executive Director, Vermont Lottery
Wojciech Szpil, Chief Executive Officer, Totalizator Sportowy (Polish Lottery)

Ø Presentation: Gordon Medenica, Former Director of the New York Lottery & Former President of NASPL

Ø Presentation: Susan Golightly, Principle, CODEI Marketing

Ø Award ceremonies
Sharon Sharp Award for Good Causes:
Hoosier Lottery
Sarah Taylor, Executive Director, Hoosier Lottery
Awarded to the Lottery which produces the largest year-over-year increase in net funding to Good Causes
Major Peter O’Connell Lottery Industry Lifetime Achievement Award
Margaret Gibbs, Chief Operating Officer, Kentucky Lottery Corporation
Peg Rose, Deputy Director, Rhode Island Lottery
Wanda Young-Wilson, Chief Operating Officer & General Counsel, Tennessee Education Lottery Corp.

Public Gaming /Paul Jason - pjason@publicgaming.com   / Susan Jason - sjason@publicgaming.com  /Office Phone - + 425-449-3000  
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