The two main backers of a campaign to allow casinos in northern New Jersey said Thursday they had suspended their paid media advertisements, citing internal and external polling that showed little appetite among the state’s voters for gambling expansion outside Atlantic City.

Billionaire investor Paul Fireman and real estate tycoon Jeff Gural had promised to invest billions in building two casinos on the Jersey City waterfront and at the Meadowlands in East Rutherford.

The two men issued their announcement in a joint written statement.

After years of debate on the issue and months of political wrangling, the New Jersey legislature voted in January to hold a Nov. 8 ballot referendum asking voters if gambling parlors should be allowed outside Atlantic City.

Southern New Jersey lawmakers and business leaders strongly oppose gambling expansion, which they say would devastate the already struggling Atlantic City economy.




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