lottery

Scientific Games’ High-performance Digital CRM Program Will Continue Driving Omnichannel Player Engagement for Kentucky Lottery

“CRM has given us the capability to easily segment our players to make sure that the right communications reach the right audience at the right time. From pre-planning to onboarding, to post-launch strategy sessions and reporting, the Scientific Games team has been an important asset when it comes to CRM,” said Mary Harville, CEO and President of the Kentucky Lottery. “We’ve seen incredible growth since going live only two years ago and expect to see this trend continue with the recent integration of real-time event triggering and app push functionality.”

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Illinois Lottery Record lottery results bolster more education funding

“A record year like this allows us to meet our mission to responsibly deliver revenue to the Common School Fund, which is the primary source for state funding of K-12 education in Illinois, in grand fashion,” said Illinois Lottery Director, Harold Mays. “We are proud to be able to continue doing our part to support education, knowing that almost 99% of lottery proceeds go directly to supplement education funding, and the remainder goes to other good causes.”

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NeoPollard Interactive Awarded New Contract for West Virginia Lottery’s iLottery Solution

“NPi is delighted to celebrate this exciting partnership with the West Virginia Lottery,” said Colin Hadden, Vice President & General Manager, NeoPollard Interactive. “We look forward to supporting the success of the West Virginia Lottery with an iLottery 360° Solution that powers several of the most successful iLottery programs in North America, including those in New Hampshire, Michigan, Virginia, North Carolina, and Alberta.”

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FDJ is unveiling the winning sites that will be supported through the "Mission Nature" game

Stéphane Pallez, Chairman and CEO of the FDJ group, declared: “The launch of the Mission Nature scratch game, which we were hoping for, marks an important step for the Group in its commitment to biodiversity. Thanks to this game, every French person will be able to get involved in ecological restoration projects linked to their territory. We are delighted to work alongside the French Biodiversity Office, a major player in the preservation of biodiversity. 

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IGT Extends Contract with California Lottery for Seven Years

"The California Lottery has trusted IGT to provide best-in-class, modern lottery solutions for more than three decades, driving continued increased sales for the Lottery and more than $41 billion to support California's public schools," said Jay Gendron, IGT Chief Operating Officer, Global Lottery.

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