New IGT White Paper "Achieving Relevance: Modernizing the Lottery Experience"

User Rating: 0 / 5

Star InactiveStar InactiveStar InactiveStar InactiveStar Inactive
 

Forty percent of lottery purchases are made on impulse. That’s an astounding statistic from IGT’s Global Study of Player Motivations, and one that signals an opportunity for lotteries to engage with their players on a deeper level. 

Read more...
 
https://www.igt.com/en/products-and-services/lottery/lottery-blog