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// PUBLIC GAMING INTERNATIONAL // May/June 2015
38
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Control Unregulated Lottery Sales with a Single World-Wide
Merchant Code: 7800
Mike Veverka, Founder & Chief Executive Officer, JUMBO Interactive
39
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Mobile isn’t the Future, it’s the Now!
NeoPollard Interactive
40
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Miriam Lindhorst Interview
Co-Chief Executive Officer, NOVOMATIC Lottery Solutions (NLS)
42
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Richard Bateson Interview
Senior Vice President Sales & Marketing, Camelot Global
43
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Debunking the Myths of iLottery
Camelot Global
44
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New Content in an Instant
Rhydian Fisher, Chief Executive Officer, Instant Win Gaming (IWG)
46
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Nikos Nikolakopoulos Interview
Chief Operating Officer, INTRALOT Group
49
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Are You Connecting with Your Customers?
Pollard Banknote Ltd.
52
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Why RAWA is Unnecessary, Overreaching and Misguided
Mark Hichar, Partner and Chair of the Gaming Law Practice Group,
Hinckley Allen Law Firm
56
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Optimizing Powerball: What does Data have to do with it?
Susan Golightly, Principal, CODEI Marketing Group
60
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Scenes from PGRI SMART-Tech, April in New York City
64
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Scenes from ICE Totally Gaming Show, February in London
66
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A Sustainable Gambling Policy for the Benefit of Society in Europe
Philippe Vlaemminck (Partner), Bart Van Vooren (Associate), and Beata Guzik;
Altius Law Firm